Greetings from the Ketna Patel Art Studio in London!
Come and hear what Ketna Patel + Jon Reading (BRITINDIA’s Visual Arts Cultural Envoys) have been up to @
THE BRITINDIA DAY, Sat 24th June 10 am – 5 pm (WWW.BRITINDIA.ORG)
Brunei Gallery Lecture Theatre, School of Oriental and African Studies
SOAS University of London, WC1H0XG
For the last four years, Ketna has been on ‘nomad’ mode; living out of a suitcase! She has been spending most of her time between U.K (London + Wales), India and Singapore.
Her main focus is ‘IDENTITY’, and how Globalisation is affecting our sociology, in particular the Urban – Rural Divide. She still continues to do what she has always done; combining ‘Art’ and ‘Activism’ (ARTIVISM). This involves spending many months in retreat, travelling, gathering observations from the world and converting these to new Artworks and ideas.
Art should not be relegated to becoming just an object that is bought at a gallery / fair / auction house. Its most potent power lies in its direct ‘person to person’ intervention. In our ‘information age’, the exchange of knowledge and experience from various sources is invaluable, and in our opinion, the most vital way of inducing awareness + change.
Britain’s national identity is in a state of flux. How are its immigrant sub cultures changing what it means to be British? What are their stories? How have they influenced their surroundings? What do their homes and work spaces look like? What are their thoughts? What do they eat? What songs do they sing? What can we learn from each other?
To explore this very important conversation, Ketna Patel is transforming a vintage Silver Shadow Rolls Royce into a mobile Art laboratory which will travel through immigrant Britain from June – Oct 2017. Using actual encounters and contributions from the public, she will document and archive her findings using photography, film, music and words. These will be broadcast on various social media platforms, and also on the Artist’s website and facebook page. The findings will culminate in a multi media exhibition post 2017.
If you would like to be part of this expansive project, the following are ways you can contribute:
If you are a first, second or third generation immigrant living in Britain, think you have an interesting story and would like to be interviewed, please email us on email@example.com, or call us on UK tel: 07982654310
We welcome photographs / stories that speaks of your transition to this country.
Here are some preview snapshots of the made-over Rolls Royce in progress:
Ketna Patel Studio co-organized / co-curated an Art-ivism collaboration with a special project called SHOP ART this year. http://www.shopartshop.com/
This Art project was an investigation about the increasing disparity between the rural and urban. This topic is a universal phenomenon, and Gunehar in Himachal Pradesh was the context for this particular case study.
To read comments on Ketna’s art – please click here
Ketna Patel is a typical example of globalization. To date, she has lived in three different continents; Africa, Europe and Asia, each more than a decade. No wonder then that her work threads through many realms. Her personal experiences, cultural immigration, observations of popular and high culture, the juxtaposition of external, material worlds on top of inner bewilderment……. To reflect the world, and her part in it, Ketna’s works are usually not minimal affairs.
The intellectual / academic world, for her is limiting, and, in her opinion, has too often been used to justify or substantiate recent artistic expression, including architecture. Man does not live by decree or ideology, but by his or her own sense of purpose. The mass consciousness that belongs to the whole planet is emotive in its outset. First worlds misunderstand third worlds, and the wrath and the insecurity of the latter manifests itself in twisted episodes of contemporary life. More than ever, the world is busy, noisy, and explosive. There is heat in our bodies, from unexpressed words, to heat above us in the skies, from too much synthetic energy.
Ongoing Longterm Project: Planet Pop
- What is the relationship between art and mass culture?
- Explore the shift from Art to Advertising as the largest stimuli for collective visual conditioning
- Understand / explore further the consequences of social and economic differences between the first and third worlds today
- Build communication bridges between cultures by showcasing everyday, ordinary life as opposed to stereotypes perpetuated by media
- By validating and celebrating the individual, versus ‘the hive’
- Prodding and poking the consequences of a world run by corporations
- Breaking the mould of how ‘contemporary art’ is presented, viewed, appreciated and criticised today
- Treating contemporary lifestyle as an organic art-form in itself
- Collecting & collating various voices on the subject of alternative definitions of art… Encourage multiple readings / multiple associations of art expression
- Often today, the value of Art is made up almost solely from clever marketing…… How do you feel about this?
“I hope to amalgamate some of the above by re – presenting cultural information using alternative communication devices, and by blurring the lines between Art, Lifestyle, Marketing and Design. For example, a pop art café can take on more than just offering a variety of coffee. It can become a live installation where an individual is encouraged to bring to the fore his / her subconscious mind. Firstly by being attracted to the art object, then using it, and eventually having a rapport with it. One can access another’s opinions via utilitarian ‘art’. This can be done by sitting on it, wearing it, drinking from it, eating from it, reading it, writing it, looking at it, hearing it, etc. One person can start a sentence, and the other can finish it. I, like many others, wish to take ‘Art’ out of its traditional context of gallery / museum and bring it into everyday life. Hence the magnifying glass on popular culture.
Jonathan Reading and I run an independent Artists Studio with specific goals to promote dialogue between the third and first worlds using traditional and not so traditional channels of Art-communication. We are currently working with dancers, musicians, writers etc, so ART here is not just the visual only. If you are interested in what we do, or are thinking similarly, we welcome opportunities for collaboration / representation. Or we can join you in what you are doing!”